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Berkonomics

Develop a culture of curiosity.

Some of the world’s best companies to work for are those that encourage employees to spend time following their own paths of curiosity toward development of new products or services.  Google, 3M, Facebook, and Microsoft all allow their employees to take time to explore new ideas they conceive and attempt to develop.

Famously, the post-it note is an example of such a product coming from employees of 3M who were looking for quite another market for their newest light adhesive product.  And many free products and services have been spawned by Google employees working during their one-day-a-week personal curiosity time.

Growing_businessIt is an opportunity that is open to any CEO to encourage creative thinking, problem solving, product creation, efficiency-creation among the troops.  Rewards don’t have to be financial, but certainly, when the gains are measured in dollars, that seems appropriate when the new development is not just a part of the job specification for a creative employee with a great idea.

[Email readers, continue here…]    Every company has hidden talent, creative thinkers that are not in a position to demonstrate their talents.  CEO’s often focus employees on the company’s goals, without allowing time to explore the edges to create alternative solutions, or to think ahead toward new possibilities.

What if you encouraged each of your associates to spend ten percent of their time working alone or with others on cost-saving or efficiency improvements,  sketching new ideas for products or changes to products that they may not be directly involved in creating?  What if that refreshing opportunity actually were to make each person return to the assigned job with a fresh new look and appreciation for the creative time spent?  It could happen, but only if you as manager develop the culture of curiosity that makes such creativity a part of your company DNA.

  • Diane Ratican

    The important thing is not to stop questioning.Curiosity has its own reason for existing.
    Albert Einstein

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