Berkonomics

Are you wasting money filing patents?

I’ve been working with early-stage companies, and their intellectual property protection plans for years. But only recently I read a clear document on the risks and rewards of patent strategy.  Thanks to Russ Krajec, a patent attorney, for the quick improvement in my education, here are some important points to consider when thinking of your patent strategy.

What is the true cost of patenting an idea?

First, know that the $16,000 average cost of research and filing a patent is only the start, even if your patent application is not opposed or even if the examiner is reasonably receptive to your brilliant idea.  The true average cost of a single patent over the twenty years of its legal life is $56,000, when you consider all costs beyond the initial application process.  That’s a lot of money for a startup, and it multiplies quickly when your patent is published for comment or opposition or the examiner continues to deny claims.

Do you let the world know your innermost secrets?

And what do you get for this?  You reveal to the world the essence of your brilliant idea for all to find work-around methods of accomplishing the same ends.  Sometime, simply keeping the trade secret through non-disclosure and confidentiality agreements would be a better service to your idea than a patent. And that’s just about free. And private.  So, a patent could be damaging to the startup, not a barrier to entry.

We investors often ask: “What’s the patent protection?” as if that would be a guarantee of value, especially for companies in the technology field.  Well, there is more to it than that.  Shame on us investors for not knowing all the pitfalls involved. 

The two requirements of a patent

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It is important to note that patents are useful only if they satisfy two requirements: that they protect the brilliant invention you create, and that they are commercially viable in the marketplace.  A great idea never succeeds in the marketplace.  Yet, we investors often ask about patent protection before the product or idea is even tested in the market. 

How soon must we file a patent to be protected?

The United States Patent Office allows a full year after first introduction into the market for the patent to be filed.  Most of us believed that patent filing is required before introducing the idea to the marketplace.  That is still true in Europe, but not here.  Surprise.

How about provisional patents?

And then, many of us investors suggest provisional patent filings as the answer. After all, they give you an additional year of protection at a minimal cost.  But did you know that no-one reads the provisional patent at the Patent Office?  With the grace year, it would be better to spend the money and time filing the real thing after initial reactions from the marketplace, no matter how limited.

The core of any patent?

Then there are the claims that are the core of any patent.  Most inventors want to explain the patent fully in its description, paying less attention to the claims.  Here’s another blockbusting piece of news. The description is not a legal part of the protection and could even be used to glean more information from you by a competitor than you ever intended.  It is the individual claims that form the entire legal basis for protection.  And claims must be written with precision, backed by significant research as to other patents which may come close but do not infringe upon each claim.  As I have learned from one of my companies and its decade-long fight to enforce a single patent, one word can make the difference between ultimate acceptance by the examiner and then winning a patent infringement suit when that time comes.  Whew.

But there is a good part of the story

Patents have made people and companies rich. They have protected their rights to their inventions.  Patents have allowed companies to spend up to five percent of their gross revenue on research and development.  Patents have provided a long, rich royalty stream for inventors.  Patents protect inventions in many countries.  Without patent protection spending on research would be lower, the possibility of theft of ideas even greater, and many would be poorer than without the patent system.  Properly used, patents are an excellent defense for inventors.

More to learn (of course)

There is so much more to learn about patents than this.  For us investors and for all entrepreneurs with novel and non-obvious ideas to protect, this is one valuable place to spend a little time becoming educated.  After all, early-stage companies have limited resources, and often the most valuable resource is the core idea that forms the company itself.  Protecting that core is an important, but not necessarily an expensive task.  So, it is fair to ask, “Are you wasting money filing patents?”

  • Ron Thompson

    Good points about having patents. However, since protecting patents depends on how much money you can afford to defend it, another strategy is to evolve the technology fairly quickly to keep raising the solution bar.

    …. http://www.cail.com/VI

  • Alex Quillici

    I think this may discount the value of patents as a defensive mechanism – it keeps the big guys from trying to squash you and can make you more appealing as a buy out target, if it can check a box for strategics.

    Just a little story:
    – When I did my first start up, we went and got a small set of patents for this reason. One was basically on providing voice access to internet info.
    – AOL sold all their patents (including ours) to MSFT for $1b (ours was one of the top 3-4 it wanted to buy at the time (15+ years ago).
    – It turns out those patents have real reach and appear to apply to all the AI models that are out there. MSFT got one dismissed because it owned this patent, but others are suing to try to invalidate them. So billions of dollars are hinging on what happens with those patents we did 25+ years ago.

    My lesson was you never know. If you have something that’s really unique, spend the $30k on 1-2 that have the best chance of mattering, and then layer continuation patents on those to expand their reach.

  • Kevin Connolly

    Very commonsensical assessment that will go unheard because having patents is a sine qua non for investors, few of whom do any more analysis, i.e., freedom to practice, defensibility, etc.

  • MICHAEL NAPOLI

    Excellent observations and advice 👏

  • Cricket Lee

    This is a really interesting one because in all of my patent filings in seven countries in the beginning of my initial concept tests in big retailers, I had three multi billion dollar companies copy my idea and put millions behind it. They couldn’t replicate it because they didn’t know how I did it and each one abandoned their concept within two years. Nevertheless, my major investor in that prior company was a lawyer and tried to sue the main copycat Jean company $100 million for patent infringement. What started out as a promising opportunity, ended up dead when the lawyer did their homework and discovered that the company would fight me and keep me tied up in court.So they dropped their contingency fee offer and advised that I just look away and keep moving. So the whole idea of a patent means you have to be able to afford to protect it. Now, this time around I have a patent pending but I’ve taken other measures to protect my IP that has nothing to do with the patent. It’s a very interesting predatory world that we live in. Thanks for the heads up!

  • Harry Keller

    I wrote two patents, one of which was for my new business. My daughter, an IP attorney, filed the business patent and followed up with the examiner… for no charge. The total cost was the filing fee. Later, there were renewal fees. The patent had 28 claims. That’s the good news. The bad news is that no competitor tried to copy our software. In other words, we didn’t need the patent, except for marketing purposes.

    Why? Two reasons to remember well as you develop your new technology. Firstly, it was expensive to duplicate what we did. Secondly, we were not selling enough to attract direct competition. For our first several years, we were effectively invisible. We weren’t marketing well enough for the large companies to notice us.

    Starting a new company based on new technology is tough. Do not ignore any part of the effort. Our patent expired a few years ago, and we still have no one copying our breakthrough technology, but we’re expanding. It’s only a matter of time before someone does, or newer technology renders us obsolete. You have to keep moving forward. Never rest on your laurels.

    I continued to innovate and create new inventions, improving our product. So must you.

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